• Eyebrow gel with red and black design on a white background, featuring awards on top right corner.
  • Person applying mascara with a precision brush, close-up of brush and product.
  • Mascara with text about product features and a quote from Love Ruby.
  • Mascara with open cap on a white background, featuring text about the product's benefits.
  • Woman using a brow brush with text about the product on a white background
  • Red mascara and brow duo with text about product features and a quote.
  • Brow gel with applicator on a white background
  • Ruby Hammer mascara with red box on a white background
  • Eyelash extension tools including a red and black applicator, black lashes, and a white strip on a white background.
  • Mascara and brow duo with red casing on a white background
  • Red mascara with black wand and mascara smudge on white background
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RubyHammer

Ruby Hammer Mascara & Brow Duo

Ruby Hammer Mascara & Brow Duo

£28.00
£28.00
Sale Sold out
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Definition, Not Drama — Two Essentials, One Elegant Solution

Lashes and brows work in harmony to define and frame the eyes — your most expressive feature. Ruby Hammer Mascara & Brow Duo pairs a precision micro-wand tubing mascara with a featherlight clear brow gel in one curated offering, making it a daily ritual as much as a finishing touch. Effortless, elevated, and effective.

The Mascara

Three years in the making, this innovative tubing mascara delivers instant definition and length whilst nurturing lashes with every wear. The precision micro-wand reaches every lash from root to tip, building volume without clumping. Infused with a potent complex of caffeine, copper tripeptides, hydrolysed hyaluronic acid, and pentapeptides, it strengthens and conditions over time — promoting healthier, fuller-looking lashes. Soft black for a natural yet defined finish.

The Brow Gel

Shape, sculpt, and nourish brows with this clear, featherlight brow gel. The micro-spiral brush offers expert precision — inspired by the fine-tooth tools used on set for decades — for effortless control and natural-looking results. Enriched with caffeine, panthenol, arginine, alanine, and powerful peptides, it conditions and strengthens with every stroke, leaving brows softly set yet naturally flexible.

How To Use

Mascara: Sweep the micro wand upwards from root to tip, capturing every single lash. To remove, simply use warm water to detach the formula from the lashes — no scrubbing or cleanser required.
Brow Gel: If needed, start by filling in your brows, then sweep a small amount of gel through the brows in an upwards motion. If gel enters the eyes, rinse thoroughly with water.

Award Winning

Pure Beauty Awards 2024 — Best New Eye & Brow Product
CEW 2024 — Best New Eye & Brow Product (Mass)
The Industry Beauty Awards 2024 Finalist — Best New Eye & Brow Product
Platinum Beauty Awards 2024 — Best New Lash and Brow Duo

Frequently Asked Questions

What does the Ruby Hammer tubing mascara do?
It coats each lash in tiny tubes that lengthen and define without clumping, then remove cleanly with warm water — no eye-makeup remover needed.

Is the Ruby Hammer Mascara & Brow Duo suitable for sensitive eyes?
Yes. The formula is ophthalmologist-tested and contact-lens friendly. The gentle warm-water removal makes it ideal for those with sensitive eyes.

What is a tubing mascara and how is it different from regular mascara?
Tubing mascaras wrap each individual lash in tiny polymeric tubes rather than coating them in pigment. This delivers precise definition with no smudging, and the formula slides off cleanly with warm water.

Can the brow gel be used on its own?
Absolutely. The clear micro-spiral brow gel works beautifully as a standalone grooming product — taming, setting, and conditioning brows with a natural, flexible hold.

How long does the Ruby Hammer Mascara & Brow Duo last?
With daily use, both products are formulated to last the full day without flaking or smudging. As with all cosmetics, replace after 6 months once opened.

Ingredients

MASCARA INGREDIENTS: AQUA (WATER), ACRYLATES COPOLYMER, SYNTHETIC BEESWAX, COPERNICIA CERIFERA (CARNAUBA) WAX, POLYISOBUTENE, MICROCRYSTALLINE WAX, CETEARYL ALCOHOL, ALCOHOL DENAT., PVP, OCTYLACRYLAMIDE/ACRYLATES/BUTYLAMINOETHYL METHACRYLATE COPOLYMER, BUTYLENE GLYCOL, CETEARYL GLUCOSIDE, SILICA, PROPANEDIOL, POLYSORBATE 60, SORBITAN ISOSTEARATE, NYLON-12, LAURETH-21, PALMITIC ACID, TALC, HYDROXYETHYLCELLULOSE, GOSSYPIUM HERBACEUM POWDER, STEARIC ACID, TROMETHAMINE, TOCOPHERYL ACETATE, CAPRYLYL GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, GLYCERYL CAPRYLATE, SODIUM DEHYDROACETATE, ZEA MAYS STARCH, DIMETHICONE, ETHYLHEXYLGLYCERIN, POTASSIUM HYDROXIDE, POLYSORBATE 20, DISODIUM EDTA, CAFFEINE, MALTODEXTRIN, LEPIDIUM MEYENII ROOT EXTRACT, 1,2-HEXANEDIOL, HYDROLYZED HYALURONIC ACID, HYALURONIC ACID, SODIUM HYALURONATE, ACETYL OCTAPEPTIDE-3, TRIPEPTIDE-3, PALMITOYL TETRAPEPTIDE-7, PALMITOYL TRIPEPTIDE-1, COPPER TRIPEPTIDE-1, ACETYL HEXAPEPTIDE-8, PALMITOYL PENTAPEPTIDE-4, TRIPEPTIDE-1, TRIPEPTIDE-2, CI 77266 (CARBON BLACK).

BROW INGREDIENT: AQUA (WATER), ALCOHOL DENAT., PVP, VP/VA COPOLYMER, GLYCERIN, POLYACRYLATE CROSSPOLYMER-6, 1,2-HEXANEDIOL, ETHYLHEXYLGLYCERIN, CAPRYLYL GLYCOL, CAFFEINE, BUTYLENE GLYCOL, PROPANEDIOL, HYDROLYZED HYALURONIC ACID, PANTHENOL, SODIUM HYALURONATE, HYALURONIC ACID, TYROSINE, ARGININE, METHIONINE, ALANINE, HISTIDINE, LEUCINE, BIOTINOYL TRIPEPTIDE-1.

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