Liquid Gold: Your Guide to Argan Oil Beauty & Haircare
If there's one ingredient that's earned its "miracle oil" reputation fair and square, it's argan oil. Pressed from the kernels of the Moroccan argan tree, it's rich in vitamin E and essential fatty acids, which is why it turns up in everything from hair serums to face moisturisers to body oils. We've got three brands built around it, each doing something slightly different with the same brilliant ingredient — so here's your guide to picking the right one.
Why argan oil, though?
It's lightweight enough to absorb without leaving things greasy, but rich enough to genuinely nourish dry hair, skin and nails. It smooths frizz, adds shine, calms flyaways, and helps skin hold onto moisture — which is why it's just as at home in a hair treatment as it is in a face oil or body butter.
Moroccanoil: the haircare original
Moroccanoil is where the "argan oil for hair" trend really started. The Treatment Original is their iconic formula — a few drops on damp or dry hair for instant shine and frizz control. If your hair's fine or light-coloured, the Treatment Light version gives the same benefits without weighing it down, and the Treatment Purple does double duty as a toning treatment for blondes.
Beyond the famous oil, the range runs deep: hydrating and colour-care shampoos and conditioners, intense and weightless hair masks, curl creams, volumising mousse, heat protection spray, and their well-loved dry shampoos. Whatever your hair type or concern, there's a Moroccanoil product built around it.
Douvalls Beauty: argan oil, head to toe
Douvalls take argan oil well beyond hair. Their Organic First Cold Pressed Argan Oil is the purest expression — a multi-purpose oil for skin, hair and nails that works as hard as it's simple. From there, the range branches into genuinely covering the whole routine:
- Skincare: argan oil cleanser, eye serum, acne rehab serum, and SPF30 daily moisturisers (including a tinted version)
- Body: body butter, body oil, hemp & argan multi balms, and roll-on balms for on-the-go dry patches
- Self-tan: argan-infused tanning body spray and face drops for a natural glow without the streaks
- Little extras: argan soap bars, massage candles, and even a lash growth mascara and lip & cheek colour oil
It's a properly complete range, which makes it an easy one to cross-sell — someone buying the face oil is a natural fit for the body butter or the cleanser too.
Unite U Oil: the frizz-fighter's favourite
Unite's U Oil Argan Hair Treatment is their professional-grade answer to damaged, frizzy or compromised hair — nicknamed "liquid gold for every strand" for good reason. It's a strong seller for anyone wanting heat protection and anti-frizz control in one step, and pairs neatly with Unite's other argan-infused pieces like the 7Seconds Conditioner and SECOND Day Finishing Cream.
Worth a mention
A few other bits in the catalogue lean on argan oil too — EVO's The Great Hydrator Moisture Mask and Color Wow's wash bundles both feature it as a supporting ingredient, so they're worth bundling into any argan-themed promotion.
Ready to try liquid gold for yourself?
However you like your argan oil — smoothed through your ends, massaged into your skin, or misted on as a glow — there's a Salon Look favourite waiting for you. Stack your FB5 code for 5% off everything, or reach for a brand-specific code if you're going all in on one range.